Business has only two functions – marketing and innovation. — Milan Kundera
The fundamental question dogging the concept of post-publication peer-review as imagined by alt-metrics and open access (OA) advocates stems from this Milan Kundera quote — that is, is it an idea being marketed or a form of innovation?
To be a form of innovation, it would need to be superior in some way — more expeditious, more reliable, more likely to be used, or more convenient. If it isn’t any of these things, then it may be more heat than light.
A recent column in Wired by Dan Cohen argues that OA can’t be effective if post-publication peer-review isn’t made as robust as possible, and seems to dismiss pre-publcation peer-review as undesirable because it is “closed.” He argues that creating a system of awards — as opposed to rewards — is one possible way to do this.
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